Thursday, March 15, 2007
New Research Highlights IPTV Service Issues


We came across this entry on the ipTV News site back in February when we were still putting the Converged Service Assurance Blog together, and it had slipped through the cracks until now (when someone pointed out that it wasn't on the site).  Here's the first paragraph from the site:

"February 6, 2007 - New research from Accenture and the Economist Intelligence Unit (EIU) shows that the majority of technology, media and telecoms executives are now confident that IPTV will generate significant revenues within three years, with quality of service issues (currently the main obstacle to consumer adoption) set to recede over this period."

But, the same posting quotes Ben Geller, director of industry marketing at Motive (a service management software provider for mobile and data services) who believes that service providers are underestimating the challenge of rolling out IPTV services and must overcome monumental hurdles before IPTV can become mainstream.

"In their haste to unveil their IPTV services, there is a danger that providers will downgrade the importance of factors such as customer services and support.  But it is these factors that will prove key to the long-term success and profitability of IPTV. "

To read the complete posting, just visit the ipTV News web site.
 

Author: Author name | posted@ Thursday, March 15, 2007 11:33 AM

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